Marketing work becomes more useful when market evidence, brand context, production, and performance stay connected. Strawberry can research across the browser, prepare finished artifacts, and keep the accepted process without flattening the team’s judgment or voice.
Begin with one result whose quality the team can review. Learn through a few questions, relevant connected apps, or both, then preserve the accepted audience, sources, voice, format, and review behavior.
Start with the audience, voice, and result
Clarify the business, audience, channel, and result before producing content. Existing website copy, approved campaigns, brand documents, social posts, and competitor examples can help when available, but they are not prerequisites.
Strawberry can learn the team’s writing style from concrete approved examples or start with a small draft and use feedback to calibrate. Before substantial work, confirm a concise plan and how success will be judged.
Learn the market before making the artifact
Analyse competitor websites and approved social profiles for positioning, offers, formats, engagement, and the content receiving traction. Social listening across relevant feeds, comments, topics, and communities should produce actionable themes with real source links.
Separate observed performance from hypotheses about why something worked, then adapt useful patterns in the user’s brand voice rather than copying competitor content.
Audit our SEO and create a clear action plan
Use this when the result should be a prioritized SEO report.
I want to audit our SEO and get a clear, prioritized action plan.
Create a beautiful, on-brand slide deck
Use this when the result should be a polished visual artifact.
I want to create a beautiful, on-brand slide deck.
Run a competitor analysis
Compare competitors using traceable market and content evidence.
I want to understand what my top competitors are doing. You might want to start by identifying them from what you know about my company and product. Then analyse their positioning, pricing, and most recent content. Ask me if I want to add any others.
Listen for the questions and language customers use
Useful social listening looks beyond follower counts. Search relevant feeds, comments, reviews, communities, and support patterns for repeated questions, complaints, excitement, and language the market actually uses.
Return themes with source links and explain which observations are evidence versus interpretation. The goal is a set of useful decisions or experiments, not a pile of mentions.
Find creators from their actual work
Shortlist creators by niche alignment, engagement quality, audience overlap, and their actual recent content. Suggested outreach angles should reference verified work rather than generic praise, and messages remain drafts until approved.
Connect performance to the next action
Compile approved metrics from several platforms while labeling platform-specific measures clearly. Deliver the accepted report to the team’s Sheet, Notion page, document, or communication destination with source links, limitations, and prioritized experiments.
Reuse the accepted pattern
Once the team accepts the research depth, voice, audience, report structure, visual direction, and approval behavior, preserve those choices as a reusable skill rather than recreating the brief for every campaign.
Introduce recurring monitoring only after one reviewed run has proved the underlying sources, meaningful-change rules, destination, and notification behavior.