How to close deals faster with Strawberry
Walk into every call prepared, send follow-ups before you stand up, keep your CRM current, and build proposals in minutes. Close deals faster with Strawberry.

Deals rarely die in the pitch. They die in the gap between a great call and the follow-up you sent two days late, in the CRM you never updated, in the proposal that took a week to go out. Strawberry closes that gap: it preps your calls, writes your follow-ups, keeps your pipeline current, and drafts your proposals, so the only thing left for you is the part that actually moves the deal - the conversation.
It's your newest hire on the deal team. It does the prep, the notes, and the admin between touches; you keep the relationship and the close.
Set it up in two minutes
There's nothing to configure. Open Strawberry, connect the tools you already use (Gmail, your calendar, your CRM, your call recorder), and tell it what you sell and how your pipeline works. Type it or just talk. The more it knows about your deals and your stages, the sharper every step below gets.
Start here
I run sales for [what you sell]. Help me build a workflow that preps my calls, writes my follow-ups, and keeps my CRM current. Interview me about my pipeline and stages first. Paste into Strawberry to kick it off.
What you'll end up with
Every call walks in with a one-page brief. Every call walks out with a follow-up email drafted and the CRM updated. Stalled deals get surfaced before they go cold, and a tailored proposal is ready in minutes instead of days.
1. Walk into every call prepared
Showing up cold to a deal call costs you the deal. Strawberry pulls the account's recent news, the people on the call, their roles, what they posted, and the full history of your last conversations, then hands you a one-page brief and three smart questions to ask - the same AI meeting prep engine, pointed at your pipeline. It does this across back-to-back calls while you're still in the previous one.
Try this prompt
I have a call with [company] at 2pm. Build me a one-page brief: who's attending, their roles, recent company news, our deal history, and three questions I should ask to move it forward. 2. Turn the call into a follow-up before you stand up
The follow-up you send within the hour beats the one you send tomorrow. Strawberry reads your call notes or transcript, pulls out what was agreed and what's blocking, and drafts the recap email with clear next steps and dates - in your voice. You skim and send while the conversation is still warm.
Try this prompt
Here are my notes from the [company] call. Draft a follow-up email: recap what we agreed, the open questions, and propose next steps with dates. My voice, plain text. 3. Keep the CRM current without touching it
Most pipelines lie because nobody updates them. Strawberry logs the call, updates the stage, fills in the next step and close date, and flags what changed - so your forecast reflects reality instead of a CRM graveyard. An accurate pipeline is the difference between chasing the right deals and guessing.
Try this prompt
Update [company] in my CRM from this call: log the notes, move the stage, set the next step and a realistic close date, and flag any risk to the deal. 4. Build a tailored proposal in minutes
A proposal that takes a week lets the deal cool. Strawberry pulls the account's details, your pricing, and what they told you they care about, then drafts a tailored proposal or one-pager built around their problem - not a generic template with the logo swapped. You refine the numbers and the framing; it does the assembly.
Try this prompt
Draft a proposal for [company] based on our last three calls: their stated priorities, the scope we discussed, and our pricing. Build it around their problem, not a template. 5. Chase the deals going quiet
Deals don't stall loudly. Strawberry watches your pipeline, finds the deals that have gone quiet past your follow-up window, and drafts the right next touch for each - then stops the moment someone replies, so no one gets a robotic "just circling back."
Try this prompt
Scan my open deals. Find anyone I haven't touched in 5 days, draft a specific next message for each based on where the deal is, and flag the ones at risk of slipping this quarter. Make it run on its own
Once a workflow works, save it as a skill so you never set it up again. Then turn it into a Routine. Strawberry can prep every brief for tomorrow's calls overnight, surface the deals going quiet each morning, and have your follow-ups drafted before you open your laptop.
Try this prompt
Save this as my 'deal desk' skill, and run it every weekday at 7am: build briefs for today's calls, find deals I haven't touched in 5 days, and draft the next touch for each. What it actually saves you
Prepping one deal call properly - the people, the account, the news, the history - takes a good rep fifteen minutes, and most reps skip it because there's no time. Strawberry does it for every call on your calendar before you wake up. The follow-up that used to slip a day now goes out before you leave the room. The hours you spent feeding the CRM go back into selling.
Keep going
- AI meeting prep - briefs from your calendar, email, CRM, and the web before every call.
- How to scale personalized cold emails - fill the top of the pipeline you're now closing faster.
- What is an agentic browser? - why Strawberry can actually do this across your real tabs.
Bring your team
Pipelines are better run together. Create a team, share the companion and the skill you built, and every rep walks into calls prepared and follows up the same day - same playbook, one bill, a forecast you can actually trust.
Try it
Open Strawberry and point it at your next deal call. It's free to start.
Frequently asked questions
Will it send things without me?
No. By default it drafts the follow-ups, proposals, and CRM updates for you to review. You stay on the send button.
Does it work with my CRM?
Yes - it works with the tools you already use, including your CRM, calendar, Gmail, and call recorder. It updates records instead of making you do it.
Won't the follow-ups sound generic?
Not if you keep the pen. Strawberry drafts off the actual call and the deal history; you edit the words that matter. The recap is homework it can do; the relationship is yours.
What if my deals are complex?
It handles the prep and admin the same way regardless of deal size. The bigger the deal, the more the saved prep time matters - and the more you want your full attention on the conversation, not the notes.